Monthly Archives: April 2015

Experts say May 1st is the BEST day to sell, yielding up to $60,000 MORE

May is fast approaching and here is what you need to know about getting your house on the market and selling it for top dollar. Finding a real estate team will provide you with the most opportunity and working with a Listing Agent will be the key to your success.SpringHome

The Rocca Sisters & Associates offers agents that are specialized specifically in listing properties. This approach has led us to be nationally-ranked top industry leaders in the country and has allowed our clients to receive offers over and above their listing price.

Our agents personally manage listings and have developed a turn-key system to ensure that our clients receive consistent communication. Cathy and Tanya provide free, confidential home evaluations; it’s here they will advise you when the best time is to place your home on the market and May is, no doubt a popular time for buyers. According to a recent article on by Patricia Kozicka, there is more than one advantage to putting your house on the market in May. Check out the article below!

TORONTO — Timing can be everything. And choosing the right time to buy or sell a home could save you tens of thousands of dollars, according to some estimates.

Best time to sell

While there tends to be more inventory in the spring for buyers to choose from, there’s usually more competition as well, which bodes well for sellers.

“When it comes to selling…May 1st is the best day to sell,” said Rokham Fard, the co-founder of online real estate brokerage

The company came up with that date after analyzing five years of GTA real estate data. It showed May had the highest number of sales compared to any other month of the year and prices tended to be higher.

Possible reasons for that is that aside from nicer weather, a home tends to show better in spring and summer. More buyers may also be ready to buy as they might be using their tax refunds for the down payment. Plus, if they have kids, moving in summer means schooling isn’t interrupted.

Fard added that, on average over the last five years in the GTA, selling in May can get you $60,000 more than if you were to sell in January.

Mark Di Vincenzo, the author of two books on timing including the bestseller Buy Ketchup in May and Fly at Noon, has also researched this topic and agreed that spring is the sweet spot for sellers and January is best for buyers.

Best time to buy went so far as to pinpoint the best day to buy down to the third Monday in January. But winter in general seems to be advantageous for buyers.

“If someone’s listing a house in the winter, it’s a fairly safe bet that they’re eager sellers and that they’re more open to negotiation. Otherwise they would wait for the spring,” Di Vincenzo explained.

“So if you’re a buyer, it really pays to be willing to trudge through bad weather…because you’re going to have eager sellers and you’re going to have less competition.”

Sellers can also be more motivated to accept an offer in January as the credit card bills from the holidays start to roll in, Di Vincenzo pointed out. The holidays themselves can also be a good opportunity for buyers.

“Someone’s house can really be an emotional attachment, so the seller is thinking, ‘they must really love this house if they’re willing to make an offer on Christmas Day of all days.’

“And another factor that comes into play is …people are in good and generous moods on Christmas Day so they may very well be willing to accept less money than they normally would on any other day.”

People being just sick and tired of showings during the holidays can be another motivator, as B.C. realtor Sarah Daniels pointed out. She said she’s gotten some “very good deals” for buyers around Christmas time.

Daniels is a firm believer, though, that the best time to buy and sell is whenever you’re ready.

“People are always looking to purchase a house…It’s not like there’s some giant rule that you have to list in spring.”

In fact, she has advised sellers who have a home in need of some work or that has a “less traditional layout” to put it on the market when there’s less competition (like fall or winter). It will likely have a better chance of being seen then and getting a good offer.

Pro tip: pricing

“There have been studies done that have shown that if people list their homes for an odd price, they make out better,” said Di Vincenzo.

Walmart has figured this out, he added, saying it’s unusual to find a price in there that ends in a zero.

“It’s sort of an unexplainable psychological reasoning going on there. People rarely do it but it almost always pays off.”

For more information on our trusted and proven hands-on approach, visit our website To watch testimonial videos from our many satisfied clients, visit our webTV channel, We look forward to surpassing your expectations!


Join us as we support the Lighthouse Program for Grieving Children as an official Primary Sponsor of the Mercedes-Benz Oakville 10k presented by New Balance on April 26, 2015. We can’t wait to be a part of this amazing event for the second consecutive year. The Rocca Sisters & Associates are always searching for new and exciting ways to give back to the community and what can be more perfect than the only 10K race in Canada where someone wins a Mercedes-Benz! On April 26th, Mercedes-Benz Oakville will provide the keys to a 2015 GLA 4matic, by way of a random bib draw, to one lucky 10K or 5K finisher.

Starting and finishing on the sprawling park-like campus of 104-year old Appleby College, runners will experience a beautiful route winding its way through picturesque downtown Oakville and includes stunning views of the lakeshore.

In addition to the 10K and 5K run/walk this event also features a Junior Jog and Toddler Trot. What a perfect way to get the whole family involved! A Family Fun Zone will include parachute games, bingo, bubble mania, mini basketball, freeze dancing and more, sponsored by Appleby Camps. Be sure to stop by the Rocca Sisters & Associates tent on event day to warm up with a cup of free hot apple cider & more!

The Lighthouse Program has supported more than 200 grieving children, teens and their families. It’s a wonderful service offered to Halton and Peel region residents. “Often a death of a parent has financial repercussions; this is why we offer our programs free of charge for as long as it is needed.” Currently running at full capacity, Lighthouse hopes donations will help to facilitate a new space. “[They] currently borrow other community spaces to avoid turning children away.” The number of people they serve is expected to double by 2018.

It’s not too late to register! Visit our website,, for more event details or visit to register and use the special promo code ROCCA10 to save ten dollars off your registration. We look forward to seeing you on April 26!

%d bloggers like this: