Category Archives: Listings

The Real Story with The Rocca Sisters: Why buyers may be less likely or unwilling to buy your home

With this week being National Non-Smoking Week and last Wednesday being Weedless Wednesday, we thought we’d share with you the impact smoking in the photolibrary_rf_photo_of_no_smoking_doormathome can have on its resale value. While we hope this week has inspired you to quit smoking for good, we know from firsthand experience that a home that has a strong cigarette odour can be very difficult to sell.

A 2013 survey of Ontario real estate agents and brokers, sponsored by Pfizer Canada, found that smoking in the home could lower the value of your property by up to 29 per cent.  “Smoking has a profound impact on how appealing a home is to a prospective buyer,” says David Visentin, host of the W Network’s Love it or List it. “It stains walls and carpets, and leaves a smell that can be hard to eliminate. Many prospective buyers are really put off by homes that have been smoked in, and they can be very challenging to sell.”

The impact of smoking in the home is not just cosmetic – it can significantly affect property values. Almost half (44 per cent) of real estate agents and brokers surveyed said smoking in the home affects resale value.  Of these, one-in-three said smoking in the home may lower the value by 10-19 per cent and a further one-in-three (32 per cent) said it may lower the value by as much as 20-29 per cent.

An overwhelming majority of Ontario real estate agents and brokers agreed that it is more difficult to sell a home where owners have smoked. You are probably immune to your home’s smell. As Accredited Staging Professionals (ASP) and owners of the powerful trademarked STAGED & SOLD brand, we can provide you with inexpensive tips to help rid your home of odours so that your home can be sold faster and often at a higher price.

If you’re a smoker and you normally smoke indoors, start limiting your smoking to outside the home and take extra steps to deodorize indoors. For more information on your home’s worth and the best strategies to maximize its value, contact us today for a free, no obligation home evaluation.


Cathy & Tanya Rocca write a weekly column in the Burlington Post and Oakville Beaver Real Estate Sections delivered to homes in the Halton region every Friday. If you have a real estate question you’d like answered, just fill in the contact form below:

Financial News: How will Bank of Canada cuts to the interest rate affect the Canadian Housing Market?

SOURCE: FINANCIAL POST: Ari Altstedter, Bloomberg News | January 21, 2015

The bond market is suggesting an overheated Canadian housing market is about to get even hotter just in time for the spring thaw.

The Bank of Canada unexpectedly cut its main interest rate, saying the oil-price shock will drag down inflation and weigh on everything from exports to business and consumer spending.

The bank cut its rate on overnight loans between commercial banks by a quarter percentage point to 0.75%, a decision none of the 22 economists in a Bloomberg News survey predicted. The rate, which influences everything from car loans to mortgages, had been at 1% since September 2010. The last cut was in April 2009.

Five-year bond yields, which serve a benchmark for mortgage loans, are at a record low. Anticipation of increased lending has helped push the cost to hedge mortgage loans by banks to the highest level since August 2013, when frenzied activity in the housing market prompted authorities to clamp down.

With oil prices depressed to 5 1/2 year lows and both the International Monetary Fund and the World Bank cutting growth forecasts this month, traders have pushed out expectations for when central banks in the U.S. and Canada will raise benchmark interest rates. That’s caused the wholesale rates available to banks in the bond market to fall before the country’s traditional spring home-buying season.

“Real estate, it has nine lives,” said Benjamin Tal, deputy chief economist at Canadian Imperial Bank of Commerce, by phone from Toronto. “Every time it’s supposed to slow down because of interest rates, something bad happens elsewhere that keeps interest rates low. That’s exactly what we’re seeing now.”

The average five-year mortgage rate in Canada is a record-low 4.79%, according to central-bank data. Lower rates can be obtained from banks and other private lenders.

Rate Cut Impact

Economists say Canadian borrowers can expect mortgage rates to dip slightly in response to the Bank of Canada’s surprise move to cut its trend-setting interest rate.

CIBC chief economist Avery Shenfeld says that will likely mean a corresponding 0.25 drop in variable, or floating, mortgage rates.

Fixed-rate mortgages are also likely to see a slight decline, as they follow bond yields, which will move lower in response to the central bank’s rate cut.

The rate cut could boost sales and prices of homes in Central and Atlantic Canada, including in Toronto’s red-hot property market.

TD economist Craig Alexander says lower interest rates could spur consumers in non-oil dependent provinces such as Ontario to take on more debt, which in turn will boost the region’s real estate market.

However, Alexander says it’s unlikely that consumers in oil-rich Alberta, who are reeling from the impacts of the sharp decline in energy prices, will increase their debt loads or see sales or prices of homes heat up.

Policy Meeting

A month ago, traders were pricing in an 83% chance the Federal Reserve would raise the key U.S. rate by the end of 2015, according to Bloomberg calculations based on overnight index swaps. Tuesday, the chances were 66%. In Canada, traders now see a greater likelihood of a decrease than a raise.

The gloomy outlook has increased demand for bonds, pushing the yield on five-year debt from the Canadian government to a record-low 0.786%.

At the same time, the cost for the securities banks use to hedge mortgage liabilities, the five-year swap spread, has risen.

The premium banks must pay over five-year government securities for a five-year interest rate swap — the rate to exchange floating- for fixed-interest payments — climbed as high as 46 basis points this month.

Anticipating Hedging

“The banks aren’t hedging yet, but other investors are anticipating the hedging activity and they’re basically front- running the banks,” said Ruslan Bikbov, a fixed-income strategist in New York at Bank of America Corp. “Mortgage rates, basically they have to decline.”

With consumer debt including mortgages at a record level and real estate valuations still rising, Canada’s situation today echoes the summer of 2013, when the nation’s housing agency rationed guarantees on mortgage-backed securities to help keep the market from becoming a bubble. That March, then-Finance Minister Jim Flaherty, who had already tightened mortgage rules, rebuked Bank of Montreal for reducing its five-year mortgage rate below 3%.

At the time, the benchmark five-year rate was 1.3%.

“This spring, in both the investment season and in the mortgage season, we hope to again have a fresh offer that is appealing to customers,” William Downe, chief executive officer of Bank of Montreal, said at Jan. 14 conference in Toronto. “And so in that sense, it isn’t a question of competing on price. It’s a question of competing on value.”

Housing Surge

Housing prices have continued to gain across the country, particularly in the largest cities. In Vancouver, the average home price jumped 27% since December 2008, according to the Canadian Real Estate Association. Toronto home prices rallied 49% in the same period to $521,300 in December 2014.

This year, there’s no guarantee the banks will respond to the lower rates in the bond market by lowering mortgage rates, and even if they do, there’s no guarantee cheaper mortgages will further inflate housing values, according to CIBC’s Tal.

His own research shows an estimated 30% to 40% of Canadian households are taking advantage of low interest rates to pay back their mortgages to shorten their amortization, reducing the risk of an interest-rate shock.

Last month, the Bank of Canada said housing prices are overvalued by as much as 30%, posing an “elevated” risk to the domestic financial system.

“If we borrow more, that will add to the ultimate adjustment,” Tal said. “But that depends on what we do. We have seen in the past that Canadians use low interest rates to actually pay down debt faster, as opposed to add to their debt. If that’s what we do, it’s a good thing.”

Bloomberg News, with files from the Canadian Press

The Real Story with the Rocca Sisters: Consult with us before you renovate

Rocca Sisters Consult with us before your renovateThe busy boom of the spring real estate market is fast approaching. If you find yourself waiting until April to list your home, you will find that the season is already half over – and so are many potential offers from buyers who may have already found their dream homes.

Getting your home ready to sell now is critical to ensuring you take advantage of the spring market. But getting your home ready is not just about clearing out the clutter; preparing your home for sale may also mean you need to do a few renovations. According to, even in a hot housing market, homeowners must beware of renovations that can actually make it more difficult to sell their home and add little or nothing to the property value.

Whether you’re looking to sell now or in the future, strategic renovation planning is crucial before you start. As designated Accredited Staging Professionals and the trademarked owners of the powerful STAGED & SOLD brand, we know from experience and first-hand knowledge what renovations will create the greatest demand in your particular neighbourhood and that will yield the biggest return on investment when the time comes to sell.

Here are a few tips from that you should consider before you renovate:

  1. After kitchens and bathrooms, let in the light – Homes with good natural lighting are always popular.  Sometimes, the simplest solution is a glass front door to allow light into your entryway.
  2. Be room conscious – The current trend is for more open concept living with fewer, bigger rooms.  But, if your neighbourhood is full of older, more traditional homes, a modern open-concept layout might not be as appealing to prospective buyers.  When in doubt, consult your agent.
  3. Be sure to replace the unsightly – Anything broken, chipped, stained or garishly coloured (like that hot pink porcelain toilet and sink combo) should be updated.
  4. Love it and List it – If you aren’t planning to sell immediately, you can still maximize the value of your renovation and reflect your personal tastes.  Stick with neutral finishes and let your personal style shine through accessories you love that can then move with you when you are ready to go.
  5. It’s my home – The hardest part about renovating your house to sell is the emotional attachment owners have to their homes.  A trusted agent can give you an objective and qualified perspective that can help take the emotion out of the challenging decision-making involved in home renovations.

The most critical move you can make to ensure a quick and easy sale is to request a free home evaluation from the Rocca Sisters & Associates. You will have two nationally ranked top-producing agents working for you to sell your home quickly and efficiently. We will advise you on what renovations you should – and shouldn’t – do to ensure you get top dollar for your most valuable asset. To request an evaluation or for more tips on how to prepare your home for sale, don’t hesitate to call the Rocca Sisters & Associates office at 905-335-4102 or email us at Our personal approach and proven results will surpass your expectations.

Cathy & Tanya Rocca write a weekly column in the Burlington Post and Oakville Beaver Real Estate Sections delivered to homes in the Halton region every Friday. If you have a real estate question you’d like answered, just fill in the contact form below:

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